STRATEGY.

IDENTITY.

PACKAGING DESIGN.

WEB DESIGN.

PROMOTIONS.

OLIVES FOR EVERYONE

How do you hook the customer in a low involvement Consumer Packaged Goods Category?
 

As the leading supplier of table olives in America, the Musco Family Olive Co. has launched several lines of products with Tesser’s help. From guiding the strategy to naming and packaging design, these include the popular line of Pearls® Olives to Go! – a convenient and mess-free snack option for families, to Specialties California Grown, featuring the diverse and premium flavors of California Olives. Through its ongoing work, Tesser’s involvement with Musco Family Olives continues to see the launch of new exciting products, most recently, Pearls® Infused Olives, a line of bold and exciting flavors offered in Tesser designed packaging. 

PARENTS MAGAZINE NAMES NEW PEARLS® OLIVES TO GO!™ SNACK CUPS ONE OF ITS

25

BEST PACKAGED FOODS FOR FAMILIES.

BOASTING OVER A

15

YEAR RELATIONSHIP WITH MUSCO FAMILY OLIVES, TESSER HAS HELPED LAUNCH OVER A DOZEN PRODUCTS.